Walk through tutorial screens on how Prescribed Workouts works for the user. More information here.
Runkeeper was looking to differentiate in the market and one of the efforts to do so was to rebrand the app and product to create a more inclusive brand. Pictured here are the before and afters of logo, as well as a before/after of the leaderboard screen.
Before / after
Before / after
Before (far left), and after screens (3)
Was responsible for creating a number of illustrations throughout the app, for iOS and Android. Pictured here are some examples of custom medals created for a trophy case, icon, and a badge awarded to users who ran during a blizzard in Boston.
RunKeeper Campaigns, Blog, Marketing
RunKeeper Health Tips Weekly, 2014 Digital
Created tip header images for blog posts in the Tip category on the RunKeeper blog.
Outrun The Green Line July 2014 Campaign, Web
Created visuals for microsite for the Outrun The Green Line campaign to feature contestants, winners, map, and status of the race between human and public transportation.
RunKeeper Community Snapshot Updated quarterly, 2014 Digital
Statistics given to our brand partners / interested parties more information on the RunKeeper population, from where they are from, gender, age, races info, and activity info.
Upon hitting 20 billion steps tracked on the Breeze app, an infographic on what all those steps look like compared to fun statistics such as Forrest Gump's trek, trucks of clam chowder, and distances from here to Antarctica!
Sochi Olympics Infographic February 2014 Digital ← blog link
Gathered RunKeeper data on people who tracked during the Sochi Olympics and how those stats add up to type of activity, gender of user, and where the activity was tracked in Sochi.
RunKeeper Community Snapshot
Sochi Olympics Infographic
Fall 2013 Print, interactive
Prompt: diagram a sound sequence. Chosen sequence was Cups (Lulu and the Lampshades). Using colors, rhythm, repetition and levels, allowed a user to learn the sound sequence, from easy to hard.
Fall 2013 Keynote, interactive, service design
Address a under-represented population and create a service for that audience. Backyard Adventurers - for the “in-between”, not couch-potato, not super-active explorers that want to seek beautiful places in their area.
What's In A Name?
Spring 2013 Interactive (kiosk)
The importance of names in Inception, their history, and influences and how they play vital roles in the film.
Lemonade Crunchy Ice
Fall 2012 Print, interactive
Instruct a user on a certain action (chosen: children’s hand game), use no words in the graphic direction (if it is a song, lyrics are permitted).